I was doing a talk to around 35 people recently, the age profile and gender mix was from early 20s to late 50s, men and women.
I asked them a question.
“How many of you watched a programme…"
Which University did you attend?
Queens University Belfast
What is the name of the Company you work for?
In which business Sector do you operate?
What is your Company website address?
What is your Job Title?
In which county in Ireland are you (or your parents/grandparents) from? (Members can search for other Members by County.)
What is the profile of your ideal client?
Innovative, wanting to disrupt their sector. Realising that they are not taking advantage of digital marketing opportunities. Open to being challenged.
What business services could you offer IIBN members?
Marketing Strategy. Digital marketing services. Innovation workshops. Disruption workshops.
What business services could you require from IIBN members occasionally/regularly?
New business development. Partnerships with other marketing communications companies.
Tell us something interesting or unusual about yourself.
I was on my first TV commercial shoot at the age of 2. I have written a film script that is in play in New York. I am tall and look young for my age. I developed an idea for the NI Government that has become MyNI.Life. My Dad made an ad for Cookstown Sausages in the late 60s with George Best. Sales went up from 5 tons a week to over 100 tons. I do a good bit on why we no longer eat breakfast at the table sitting down. I have developed the "hole in the jumper" theory to explain the media world we live in. I escorted Peter Robinson and Martin Maguiness around the sets of Game of Thrones.