Online Marketing


IIBN-NY FLB “In Conversation with Margaret Molloy of WearingIrish”

IIBN-NY FLB “In Conversation with Margaret Molloy of WearingIrish”

  Here is a recent interview from IIBN New York FLB Board Members in ‘IIBN in Conversation’ with Margaret Molloy. Founding the #WearingIrish initiative has helped her empathize with clients trying to build a brand, being a Mum lets her understand how pre-teens consume media… which all leads to her being an even better marketer. Eva Murphy Ryan, Co-Chair of IIBN-NY FLB interviews Margaret Molloy,...

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“Guest Blogging – How to make sure it delivers for you” By Barbara Moynihan

“Guest Blogging – How to make sure it delivers for you” By Barbara Moynihan

Barbara Moynihan, On Your Feet. IIBN Dublin Member.   This is the second part of the recent blog by Suzanne May. Suzanne is the owner of Story Gem, a professional writing service, which helps small business make a bigger impact using the power of the written word. In our last post we discussed some of the pros and cons of accepting guest blogson your business website. We...

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Connectivity, Inclusion and the Fourth Industrial Revolution with Ronan Dunne

Connectivity, Inclusion and the Fourth Industrial Revolution with Ronan Dunne

Article by Maura Kelly, IIBN New York. At a recent Irish International Business Network (IIBN) event in New York, Ronan Dunne, EVP and Group President of Verizon Wireless explained how next generation wireless will impact the Fourth Industrial Revolution #4IR. Connectivity and inclusion were pervasive themes in his talk with a certain onus placed upon business and technology leaders to work together to ensure that the #4IR provides opportunity for...

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“Redefining Your Brand Culture After a Rebrand, Sale or Merger” – Lorraine Carter

“Redefining Your Brand Culture After a Rebrand, Sale or Merger” – Lorraine Carter

Fantastic article written by Dublin member Lorraine Carter, Persona Branding & Design.   “When you think about a positive brand culture, what comes to mind? You might envision some of its tangible manifestations, like bean bag chairs or Friday happy hours. While admittedly fun, these examples unfortunately only scratch the surface of what brand culture means. A truly positive brand culture goes beyond words on paper...

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Supporting SME’s – Niall De Buitlear

Supporting SME’s – Niall De Buitlear

The Online Tool at SupportingSMEs.ie is a cross-governmental initiative to help Irish small and medium businesses to navigate the range of Government supports. The Online Tool brings together information on the broad range of supports that the state offers into one easy to use website. By answering 8 quick questions, a small business can use the online tool to identify the over 170 business supports...

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